Running a profitable digital business doesn’t require subscribing to the hustle-culture in order to make a comfortable living and find true freedom for the things you love most.
Here you'll learn simple strategies to set you apart in your industry with actionable steps to grow and build your business while finding true work-life balance.
Wanna sell digital products from your emails? You need an email service provider, but ALSO the right cart system. Here’s how to pick one.
In this digital space when you’re building an email list, you need a solid email strategy. You can’t just create a freebie and call it a day. Or create one newsletter sign up form, pop it on your website, and then these strangers on the internet who willingly handed over their email address never hear […]
If you’re looking to establish yourself as a leader and authority in your industry to grow your digital business, then you’re in the right place. Today, we’re going to dive into the strategies that you can use to be recognized as an expert in your industry and build a successful business. Whether you’re a seasoned digital entrepreneur or just starting out, we’re going to talk about ways you can take your biz to the next level.
Open rates have been a standard metric of success and failure in the email marketing world. With that metric going away (which honestly, open rates themselves don’t tell us much about how successful our emails are), we’re going to be relying on other data to measure what’s working. But one thing is certain – if your subject lines aren’t causing people to open the email, you definitely won’t be making any major moves with your marketing strategy!
Is artificial intelligence the future of email marketing, or is it just a buzzword marketers are throwing around to sound like they’re on top of trends? Is it replacing the need for human copywriters? Can AI actually take the place of our brand voice and show up and serve our customers for us?
Choosing an email marketing provider can feel overwhelming, but these key questions to ask yourself before you set out on your search can help lessen the headaches and frustration when making the choice for an email marketing provider.
email marketing expert, digital marketing educator, and podcaster
An entrepreneur since I charged $0.25 for a single cracker with spreadable cheese from my lunchbox at the Kindergarten lunch table.
I'm an educator (with a strong southern accent) who knows 150% what the struggle is when creating an email list, and the opt-in, and the welcome sequence, and the millions of other details that we handle while doing all the things as we run this digital biz.
I also love to help fellow digital biz owners find simple strategies that set them apart in your industry with actionable steps to grow and build their businesses while finding true work-life balance.