Mom of 3, Entrepreneur, Educator with an unhealthy obsession with Chick-Fil-A mac and cheese.
Most of my time is sent dreaming, doing, teaching, praying, retrieving snacks from the pantry, and folding endless baskets of laundry.
I love helping entrepreneurs save time so they can get back to what they love most about their business.
Open rates have been a standard metric of success and failure in the email marketing world. With that metric going away (which honestly, open rates themselves don’t tell us much about how successful our emails are), we’re going to be relying on other data to measure what’s working. But one thing is certain – if your subject lines aren’t causing people to open the email, you definitely won’t be making any major moves with your marketing strategy!
The best kept secret to increase the open rates of your email campaigns is email subject lines. Let’s dive in and go over all the deets on email subject line secrets!
email marketing expert and business continuity strategist
An entrepreneur since I charged $0.25 for a single cracker with spreadable cheese from my lunchbox at the Kindergarten lunch table.
I'm an educator (with a strong southern accent) who knows 150% what the struggle is when creating an email list, and the opt-in, and the welcome sequence, and the millions of other details that we handle while doing all the things as we run this digital biz.
Unlike other educators out there, I hold my Masters in Education so you are getting a real, actual teacher behind these templates, resources, and courses. Not only do I know how to teach, but I have experience with what I am teaching you.
I have spent nearly a decade in the insurance industry and fully understand the importance of risk management. It doesn't just stop with purchasing a business owners insurance policy from the insurance agent down the street. We must have Business Continuity Plans in our businesses to make sure we are fully prepared for the unexpected.